Monday 30 January 2012

Cricket & Advertising don't mix (part II)

Following on from an earlier post, it seems like curse of advertising on our cricketers continues. KFC have been advertising their new 'it might be chicken' quite prominently throughout the Test series, with advertisements featuring the likes of:



This trend of advertisers going with useless, washed-up or injured cricketers is really starting to make me wonder, why would they pick these players? Is KFCs advertising budget as cheap as their "food"? Or are they a bit smarter than the rest of us & are really appealing to the common man with common men?

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